For the brightest builder community.
Workday DevCon is the company’s flagship developer conference. It’s where 2,132 of the greatest minds in the Workday Developer community come together to learn, explore the latest technology, and build new solutions on the Workday platform.
In 2024, I was the lead writer for the conference—covering everything from theming, registration emails, and website copy, to on-site signage.
+46% in-person overall attendance growth
+19% account growth
+34% in-person leads
+46% increase in Hackathon attendees
+34% revenue growth from sponsors
+16K digital viewership
+46% in-person overall attendance growth +19% account growth +34% in-person leads +46% increase in Hackathon attendees +34% revenue growth from sponsors +16K digital viewership
